PRIVACY
POLICY

Effective date: 10 August, 2026

This Privacy Notice for Tzuka Ltd ('we', 'us', or 'our'), describes how and why we might access, collect, store, use, and/or share ('process') your personal information when you use our services ('Services'), including when you:

  • Visit our website at https://www.tzuka.com, or any website of ours that links to this Privacy Notice.
  • Use TZ7 Ultra earbuds.
  • Engage with us in other related ways, including any sales, marketing, or events

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at info@tzuka.com.

Summary of Key Points

What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use.

Do we process any sensitive personal information? We do not collect sensitive personal information.

Do we collect any information from third parties? We do not collect any information from third parties.

How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. We process your information only when we have a valid legal reason to do so.

In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties (such as payments providers and logistics companies).

How do we keep your information safe? We have adequate organisational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorised third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information.

What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.

How do you exercise your rights? The easiest way to exercise your rights is by contacting us at info@tzuka.com. We will consider and act upon any request in accordance with applicable data protection laws.

1. What Information Do We Collect?

Personal information you disclose to us

In Short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.

Personal Information Provided by You: The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following: names, phone numbers, email addresses, mailing addresses, usernames, passwords, contact preferences and billing addresses.

Sensitive Information: We do not process sensitive information.

Payment Data: Payments are taken on a checkout page hosted by Stripe. You enter your card details directly with Stripe, and we never see or store your full card number or security code (CVC). Stripe provides us only with the information we need to identify and manage your order, such as the last four digits of the card, the card type, the billing name and address, and whether the payment succeeded. Stripe processes your payment details as a controller in its own right; you may find its privacy notice at https://stripe.com/privacy.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

Information automatically collected

In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.

We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information.

The information we collect includes:

  • Log and Usage Data: Log and usage data is service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services and which we record in log files.
  • Device Data: We collect device data such as information about your computer, phone, tablet, or other device you use to access the Services.
  • Location Data: We collect location data such as information about your device's location, which can be either precise or imprecise.

2. How Do We Process Your Information?

In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

  • To deliver and facilitate delivery of services to the user.
  • To respond to user inquiries/offer support to users.
  • To fulfil and manage your orders.
  • To request feedback.
  • To send you marketing and promotional communications.
  • To deliver targeted advertising to you.
  • To protect our Services.
  • To identify usage trends.
  • To determine the effectiveness of our marketing and promotional campaigns.

In Short: We only process your personal information when we believe it is necessary and we have a valid legal reason to do so under applicable law.

The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on in order to process your personal information. We may rely on the following legal bases:

  • Consent: We may process your information if you have given us permission to use your personal information for a specific purpose.
  • Performance of a Contract: We may process your personal information when we believe it is necessary to fulfil our contractual obligations to you.
  • Legitimate Interests: We may process your information when we believe it is reasonably necessary to achieve our legitimate business interests.
  • Legal Obligations: We may process your information where we believe it is necessary for compliance with our legal obligations.

4. When and With Whom Do We Share Your Personal Information?

In Short: We may share information in specific situations described in this section and/or with the following third parties.

  • Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
  • Business Partners: We may share your information with our business partners to offer you certain products, services, or promotions.

We use the following categories of recipient to run our business. They process personal data on our instructions, or as independent controllers where indicated:

  • Payments: Stripe, Inc. and its group companies, for taking and refunding payments. See stripe.com/privacy.
  • Website hosting and delivery: Vercel Inc. and Webflow, Inc., for hosting and serving our website.
  • Email and customer communications: Brevo (Sendinblue SAS), for order confirmations, service messages and marketing emails you have asked to receive.
  • Analytics and advertising: Google (Google Analytics, Google Tag Manager and Google Ads), Meta Platforms and TikTok, which act as independent controllers for the advertising measurement they carry out. These are used only where our cookie settings allow.
  • Logistics and returns: Rapid Pack and Royal Mail Group, for dispatch, delivery and returns.
  • Professional advisers and authorities: our accountants, lawyers and insurers, and regulators or law enforcement where we are legally required to disclose.

We do not sell your personal information.

5. Do We Use Cookies and Other Tracking Technologies?

In Short: We may use cookies and other tracking technologies to collect and store your information.

We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.

Beyond those strictly necessary technologies, we use the following, and only where you have given consent through our cookie banner:

  • Google: Google Analytics and Google Tag Manager, to understand how the site is used, and Google Ads together with its conversion and remarketing tags, to measure our advertising and show you our ads elsewhere. To opt out of Google Analytics across all websites, visit tools.google.com/dlpage/gaoptout.
  • Meta Platforms: the Meta pixel, to measure the performance of our advertising on Facebook and Instagram and to show you our ads there.
  • TikTok: the TikTok pixel, to measure the performance of our advertising on TikTok and to show you our ads there.

Google, Meta and TikTok act as independent controllers for the advertising measurement they carry out using this data. You can withdraw or change your cookie consent at any time using the cookie settings on our website, and you can find more detail in our Cookie Policy.

6. Is Your Information Transferred Outside the UK?

In Short: some of our suppliers are based outside the United Kingdom, so your information may be transferred internationally, with safeguards in place.

Several of the providers listed above are based in, or process data in, the United States and the European Economic Area. Where personal data is transferred outside the UK, we rely on an appropriate safeguard recognised under UK data protection law — typically UK adequacy regulations, or the International Data Transfer Agreement or UK Addendum to the EU Standard Contractual Clauses, together with any additional measures required.

You can ask us for details of the safeguard applying to a particular transfer by emailing info@tzuka.com.

7. How Long Do We Keep Your Information?

In Short: We keep your information for as long as necessary to fulfil the purposes outlined in this Privacy Notice unless otherwise required by law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise such information.

8. How Do We Keep Your Information Safe?

In Short: We aim to protect your personal information through a system of organisational and technical security measures.

We have implemented appropriate and reasonable technical and organisational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure.

9. Do We Collect Information for Minors?

In Short: We do not knowingly collect data from or market to children under 18 years of age.

We do not knowingly collect, solicit data from, or market to children under 18 years of age. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent's use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records.

10. What Are Your Privacy Rights?

In Short: Depending on where you live, you have rights that allow you greater access to and control over your personal information.

In some regions (like the EEA, UK, Switzerland, and Canada), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; (iv) if applicable, to data portability; and (v) not to be subject to automated decision-making.

Your right to object: where we process your personal information on the basis of our legitimate interests, you have the right to object to that processing at any time on grounds relating to your particular situation. If you object, we will stop the processing unless we can show compelling legitimate grounds that override your interests, rights and freedoms, or we need to keep processing to establish, exercise or defend legal claims. Where we process your personal information for direct marketing, you have an absolute right to object and we will stop that processing straight away. To object, email us at info@tzuka.com.

Who is responsible for your information? The data controller is Tzuka Limited, The Studio, Holywell Building, Holywell Way, Loughborough, LE11 3UZ, United Kingdom, registered in England and Wales under company number 11059456.

Your right to complain: if you are unhappy with how we have handled your personal information, please tell us first at info@tzuka.com so we can try to put it right. You also have the right to complain to the Information Commissioner's Office, the UK supervisory authority, at ico.org.uk/make-a-complaint or on 0303 123 1113.

Withdrawing your consent: If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time by contacting us at info@tzuka.com.

Opting out of marketing: You can unsubscribe from our marketing and promotional communications at any time by clicking on the unsubscribe link in the emails that we send.

11. Controls for Do-Not-Track Features

Most web browsers and some mobile operating systems include a Do-Not-Track ('DNT') feature or setting. At this stage, no uniform technology standard for recognising and implementing DNT signals has been finalised. As such, we do not currently respond to DNT browser signals.

12. Do We Make Updates to This Notice?

In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this Privacy Notice from time to time. The updated version will be indicated by an updated 'Revised' date at the top of this Privacy Notice.

13. How Can You Contact Us About This Notice?

If you have questions or comments about this notice, you may email us at info@tzuka.com or contact us by post at:

Tzuka Ltd
Holywell Building
The Studio
Loughborough
LE11 3UZ
United Kingdom

14. How Can You Review, Update, or Delete the Data We Collect From You?

You have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. To request to review, update, or delete your personal information, please contact us at info@tzuka.com.